Print on Demand: The Future of Ecommerce

Ecommerce in the Philippines is booming and everyone wants a piece. According to the research firm, OCTA, 80% of Filipinos want to become entrepreneurs. Being your own boss, managing your own time, and having the freedom to call the shots, who wouldn’t want that? If you’re like us, you’ve definitely tried your hand at becoming an entrepreneur, but there are a few problems. For one, you need capital to invest in inventory and equipment. You’ll also need to manage and learn a whole host of skills from production and logistics all the way to sales and marketing. It’s overwhelming if you ask me, lucky there is a new business model making it easier than ever to achieve anyone’s entrepreneurial dreams. That business model is Print on Demand.

Wait, what is print on demand? It’s a business model that allows you to create your own brand, particularly a clothing brand without the risk of investing hundreds of thousands of pesos in inventory and on top of that the print on demand company will handle the production, packing, and logistics on your behalf.

Benefits of Print on Demand

No Inventory Needed

The way print on demand works is the POD company will stock up on different blank garments and they’ll only print your design on the garment when someone orders from your store. This way you as the entrepreneur only need to pay for the items that were already ordered

Focus on What Matters to You

With the print-on-demand (POD) company handling all the nitty-gritty details of production and logistics, you, as the entrepreneur, are free to channel your energy and creativity into the most crucial aspects of your business: driving sales and enhancing the design of your products. This means you can spend more time researching market trends, understanding customer preferences, and creating designs that resonate with your target audience.

Launch with the Widest Array of Products

Imagine being able to launch your brand with hundreds of products while your competition is probably still waiting for their order from their manufacturer to start production. This gives you a huge advantage to get a feel of what customers like and create even more designs that resonate with them.

Faster Product Testing

Picture this: there's this viral TikTok video that everyone's obsessed with, right? Now, imagine you drop a T-shirt with that video smack dab in the middle. Boom! Suddenly, everyone's talking about your tee, and sales go through the roof as fans scramble to get their hands on it. It's like catching lightning in a bottle – you're not just selling a shirt, you're selling a piece of the moment.

Reduce Waste

Aside from being able to make money from print on demand, you’ll also be helping the environment by reducing wastes due to overstock of inventory. Doesn’t that sound great? You’re making money and saving the environment too.

Disadvantages of Print on Demand

Don’t get us wrong, print on demand is awesome, but with any awesome thing it also comes with a few down sides.

Limited Customization Options

As much as we would want to produce everything on demand, there are still some limitations to the technology. You can customize the design printed on the garment and even the neck label on the back, but that’s pretty much where the customizations stop.

Longer Fulfillment Times

Since orders are produced on demand, it might take a bit longer for your customers to get their final products. Where usual ecommerce companies take 1-2 days to ship out a product, it would take a print on demand provider maybe 2-4 days to ship it out.

Higher Error Rates

Producing things on demand is tough, so it’s no secret that using print on demand can cause higher errors when it comes to the products that your customers will receive. You can expect error rates with print on demand to range from 1-3%.

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Even with all these disadvantages, starting with print on demand is still the better choice. Not having to worry about inventory, production, warehousing, and fulfillment while also saving up on the upfront capital requirement make this decision a no brainer.

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For more information about MOD Factory and its print-on-demand services, please visit modfactory.co.

About MOD Factory MOD Factory is a leading print-on-demand platform in the Philippines, dedicated to redefining ecommerce by providing innovative and customizable printing solutions. With a focus on quality, affordability, and sustainability, MOD Factory empowers entrepreneurs, artists, and businesses to bring their creative visions to life and succeed in the digital marketplace.

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